PROFILE
Award-winning producer with 15+ years experience creating content for TV, digital and social media, managing budgets from $3K - $10M and overseeing workflows
across multiple platforms with attention to detail while fostering a fun, collaborative environment from concept development through delivery in which creative is king.
SKILLS
• Highly organized, self-motivated and solution-oriented • Adept at anticipating challenges and creative problem-solving
• Remaining calm under pressure • Proactive leadership, clear communication and adaptability
EXPERIENCE
Executive Producer | Senior Content Producer, Freelance, Los Angeles, CA March 2012 - Present
• Overseeing end-to-end production across all mediums including still photography, film, digital, social and emerging media in a fast-paced, high-pressure work environment
• Managing producers and their workflows, creating detailed workback schedules, ballparks and estimates; managing budgets, expectations and resourcing; executing SOWs,
licensing and talent agreements; actualizing, archiving and creating wrap decks with production credits, final deliverables and completion reports
• Staying up-to-date on the latest production practices, technology, industry trends, union guidelines, health and safety protocols, local market regulations and legal requirements
• Providing structure to complex productions, advising creatives and clients on production feasibility, overseeing cross-functional teams to ensure multi-platform assets are delivered
on time, mentoring junior producers to ensure executional excellence and compliance standards
• Advocating for innovative and diverse storytellers, up-and-coming directors, editors, animators and artists
Senior Producer, 72andSunny, Los Angeles, CA July 2025 — January 2026
• Shot Venmo’s College Football Campaign and captured NIL athletes at Big Ten and 12 schools guerilla-style across the country
• Oversaw United Airlines regional TV spot for Super Bowl LX
Senior Producer, Pinterest (via Magnit), Los Angeles, CA February 2025 — June 2025
• Collaborated with creative and production leads on a seven spot brand campaign with Iconoclast directing team, Alaska, in Brazil
• Integrated AI solutions to address production challenges and lower post production costs
Senior Producer, Google Brand Studio (via Magnit), Los Angeles, CA October 2023 — January 2025
• Produced Gemini TV launch for the 2024 Olympics, created content for Trending Now franchise, localized “Reintroduce :60” for UK, Germany, France
and Japan
• Created short films for Animated Gemini, YiS 2024 Social: New York Times “Connections,” AI-generated podcasts for NotebookLM, YiS 2023 Social: “Most Searched
Songwriter: Taylor Swift :90,” “Most Searched Performance: Beyoncé :90,” Stan Cuts, Polls and Teasers
Executive Producer, TBWA\Chiat\Day, Los Angeles, CA April 2023 — September 2023
• Managed 360 productions for DirecTV, Fisher-Price, Behr and Levi’s
• Mentored junior producers
Senior Producer, Google Brand Studio (via Pro Unlimited), Los Angeles, CA July 2022 — March 2023
• Partnered with creatives, strategists and marketing teams on Google Translate, Cyber Security, Awards Submissions and a Creator Series for YouTube
Senior Producer, Google Creative Lab (via MixTape Club), Brooklyn, NY January 2022 — June 2022
• Produced 2 - 3 minute documentary-style films for Grow with Google including “Interview Warmup,” a tool engineered by Creative Lab to help prepare
for a job interview and “Agrology,” a start-up company that uses Google Cloud and TensorFlow to help farmers grow more sustainably
Senior Producer, Google Brand Studio (via Pro Unlimited), Los Angeles, CA December 2019 — December 2021
• Highlights included producing the 2021 Year in Search film, “Healing 2:00,” “Two Drummers with Fred Armisen and Jason Barnes” and “A Little Help Before the Super Bowl :90”
• Showcased Black-owned businesses and Small Medium Businesses (SMBs) in films during the height of the pandemic; most notably Ben’s Chili Bowl in
Washington, D.C. and The Four Way Restaurant in Memphis, TN
Senior Producer, Bartle Bogle Hegarty, West Hollywood, CA October 2019 — December 2019
• Managed creative and production teams across Samsung, AmEx, Quibi and Google accounts
Senior Producer, Omelet, Culver City, CA September 2019 — October 2019
• Oversaw production for Netflix and Guardian Insurance clients
Senior Producer, TBWA\Chiat\Day, Los Angeles, CA November 2018 — August 2019
• Production lead on McCafé “Refresh” and McDonald’s “Wake Up Breakfast” TV Campaigns
Senior Producer, MullenLowe, El Segundo, CA April 2018 — September 2018
• Created seasonal TV commercials and social content for Whole Foods Market & Amazon
Senior Producer, TBWA\Chiat\Day, Los Angeles, CA August 2017 — March 2018
• Launched Start Today: ZOZO Suit, produced Industrials for Intel, pinch-hit for YouTube and Viking River Cruises
Senior Producer, 72andSunny, Los Angeles, CA February 2017 — July 2017
• Film production lead on Coors Light, Target, eBay Pitch, Google
Senior Producer, 180LA, Santa Monica, CA June 2016 — December 2016
• Lead producer on Miller Lite: Spelled Different Because It's Brewed Different Campaign
Senior Producer, 72andSunny, Los Angeles, CA / New York, NY May 2014 — May 2016
• Oversaw Coors Light “Whatever Your Mountain” Launch, Samsung “Big Decisions” Campaign, Activision: Skylanders Superchargers Launch,
Samsung SUHD TV, Note 4 and Curved TV Launches, Google: Fiber TV
Senior Producer, Pitch, Culver City, CA February 2014 — April 2014
• Supervised Living Spaces: 2014 Brand TV Campaign
Senior Producer, 72andSunny, Los Angeles, CA September 2013 — December 2013
• Created “Holiday Mash-up” TV and social content for Google: Chromebook
Senior Producer, TBWA\Chiat\Day, Los Angeles, CA March 2013 — June 2013
• Oversaw Nissan Altima “Sidelines” TV spot with director Chris Palmer from concept through delivery
Senior Producer, 180LA, Santa Monica, CA November 2012 — February 2013
• Executed TV campaign for Sprint: Boost Mobile
Senior Producer, Grey, San Francisco, CA September 2012 — October 2012
• Supervised pre-production for Reliant Energy
Senior Producer, TBWA\Chiat\Day, Los Angeles, CA March 2012 — June 2012
• Oversaw 2013 Nissan Altima Launch
Broadcast Producer, W+K, Portland, OR February 2011 — February 2012
• Managed budgets from $3K — $4 million for Nike, Levi's, Old Spice, Chrysler and pro bono accounts
• Produced Old Spice TV commercials to launch brand in Brazil and repurposed for Global and North American markets
• Old Spice "Motorcycle" received a Bronze Lion at the 2012 Cannes Festival, two Clios and an ADDY
Broadcast Producer, TBWA\Chiat\Day, Los Angeles, CA May 2007 — January 2011
• Produced broadcast and integrated content for Pedigree, Nissan, Visa, Infiniti, PlayStation and LA Times
• Traveled cross country with Nissan LEAF Drive Electric Tour creating branded content for social media
• Developed award-winning strategy for TBWA network resulting in two Grand Prix, four Gold Lions, a Silver and a Bronze at Cannes in 2010
• Served as panelist alongside the country's leading music supervisors at the NXNE Music Festival
AWARDS + ACHIEVEMENTS
• 2022 One Show: Bronze Pencil, Creative Use of Data, Storytelling
• 2022 International ANDY Awards: Gold, Craft
• 2021 D&AD Awards: Yellow Pencil: Digital/Search and Display; Wood Pencil: Integrated/Large Business; Shortlist: Impact/Initiatives/Brands
• 2021 One Show: Gold Pencil: In-House: Social Impact; Silver Pencil: Agency-Initiated & Originated Projects; Bronze Pencil: Digital Project
• 2013 International ANDY Awards: Gold, Television
• 2012 Cannes Lions International Advertising Festival: Bronze, Film
• 2012 D&AD Awards: Winner, Film Advertising Crafts/Special Effects for Film Advertising
• 2012 CLIO Awards: Bronze, Television/Cinema: Bronze, Direction
• 2012 ADDY Awards: Bronze
• 2012 London International Awards: Finalist, TV/Cinema/Online Film/Production/Post Production
• 2012 AICP Shortlist: Direction, Production Design, and Advertising excellence in a Single Commercial
EDUCATION
• Bachelor of Arts Degree, McGill University
REFERENCES
• Available upon request